Travel sponsorship is a unique form of advertising that brings brands and travelers together in a mutually beneficial relationship. Our company acts as the bridge between brands looking to increase awareness and reach new audiences, and travelers who get sponsored to help cover their costs.
The concept is simple - brands provide financial support to travelers for upcoming trips and adventures, and in exchange the travelers showcase and promote the brand throughout their journey. This could involve wearing branded apparel, using sponsored gear, and sharing brand messages on social media and blogs.
For travelers, sponsorship helps subsidize the often high costs of hotels, flights, gear and more. They get to follow their passions while offsetting expenses. For brands, they gain access to a highly targeted, engaged audience in an authentic way. Travelers often have significant reach across social platforms, allowing brands exposure to new demographics.
Our role is to strategically match brands with relevant travelers and trips to create this win-win dynamic. We handle the sponsorship process end-to-end, from recruiting interested travelers, to promoting campaigns, to measuring results and ROI. The travel sponsorship model creates value for both sponsoring brands and adventurous travelers.